Launch.
I build everything with you: brand identity, a Next.js website, and the first wave of SEO. From the brief to Vercel deployment.
- Complete visual identity
- Custom Next.js site
- Payload CMS + Supabase
- Foundational technical SEO
Independent studio
Available
Creative & technical studio · Branding · Next.js websites · AI · SEO & GEO
Creative direction, custom Next.js websites, AI integrations and SEO/GEO. Built by John« Joow ».
Studjoow is an independent creative and technical studio founded in 2007 by John Houzi, based in Paris and Tel Aviv. It designs brand identities, builds bespoke Next.js websites, integrates AI solutions and optimizes SEO and GEO visibility.
Studio · Since 2007

Before · empty prompt
After · finished brand
Building with you is what I do.
Working together
Three ways to get started with a studio based in Paris and Tel Aviv. Flexible scope, detailed quote after the brief.
I build everything with you: brand identity, a Next.js website, and the first wave of SEO. From the brief to Vercel deployment.
I make it perform: full audit, focused redesign, SEO + GEO optimization, and conversion work. No need to rebuild everything.
I take it to production: SaaS, business platforms, internal apps, premium e-commerce, AI integration. Scoping, design, development, launch.
Stack
A modern stack, used daily. No black boxes, no limiting no-code tools. Each logo links to the official site.
Case study
Every redesign has a measurable before and after. Here's one, six total to explore.
Featured casePrestataireSaaS · Disability awareness campaigns
From four scattered tools to a single CRM to run every campaign in France.
Selected projects

The studio
My name is John, but everyone calls me Joow. Before Studjoow, I co-founded Flojo Agency for several years. I made a deliberate break from the agency model to become a more reactive, more accessible studio, closer to its clients.
I design, I code, I optimize. One person from brief to deployment, no middlemen.
The house
Not client work: our own products and tools, designed, coded and operated in-house. The best proof of what we sell.
Also
My side projects
Fondateur
A collection of books and tests for highly sensitive people.
This project grew out of a sensitivity test and a need to understand what was happening in my professional life after burnout. I looked for the resources that would have helped me, but they didn't exist. So I wrote my own collection of books and created the tests that go with them, for people like me.
The journal

Traduire avec ChatGPT est rapide et souvent bluffant, mais pas toujours fiable. Voici, sans idéalisme ni rejet, quand l'utiliser et quand un humain reste indispensable.

Vos articles peinent à remonter sur Google ? Le souci n'est peut-être pas leur qualité, mais leur organisation. Voici pourquoi regrouper vos contenus par thème change tout.

Vos images peuvent vous amener des visiteurs via Google Images et rendre votre site plus rapide. Voici, en clair, les 3 bonnes pratiques à connaître.

Un backlink, c'est un lien d'un autre site vers le vôtre, et un vote de confiance aux yeux de Google. Voici, en clair, à quoi ça sert et comment en avoir un aperçu sans payer.
Reference
395 essential terms in design, web, SEO, and GEO. A living library, updated May 2026, used as a shared foundation for every studio project.
Browse domain
Browse domain
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Browse domain
Skills
Full visual identity creation: logo, graphic system, typographic and color guidelines, print and digital rollouts, brand voice. 18 years of practice for B2B and B2C brands, from naming to real-world application.
Next.js development (App Router, React Server Components) with headless Payload CMS and Supabase. Brochure sites, premium e-commerce, business platforms, SaaS. Strict TypeScript, Lighthouse 95+, WCAG accessibility.
Full audit, on-page optimization, Schema.org structured data, dynamic sitemap, llms.txt, citation-friendly markup. Visibility optimization for Google AI Overviews, ChatGPT, Perplexity, Gemini, Bing Copilot.
Building Claude, GPT, and Mistral agents for content generation, lead qualification, customer support, and monitoring. RAG automation, integration with existing tools (CRM, Slack, Notion), ROI dashboards.
Expert type selection, OpenType customization, design tokens, multi-brand design systems. Author of reference typography guides (779 unique readers/month) on type anatomy, history, and classification.
Strategic scoping, planning, Vercel + GitHub Actions integration, continuous monitoring, 3 to 6 months post-launch follow-up. One single point of contact from brief to deployment, no middlemen.

The studio
Studjoow, by John